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The essential and bestselling guide to typography from beloved
design educator Ellen Lupton--revised and expanded to include new
and additional voices, examples, and principles, and a wider array
of typefaces. "Thinking with Type is to typography what Stephen
Hawking's A Brief History of Time is to physics."--I Love
Typography The bestselling Thinking with Type in a revised and
expanded third edition: This is the definitive guide to using
typography in visual communication. Covering the essentials of
typography, this book explores everything from typefaces and type
families to kerning and tracking to grids and layout principles.
Ellen Lupton provides clear and focused guidance on how letters,
words, and paragraphs should be aligned, spaced, ordered, and
shaped. Historical and contemporary examples of graphic design show
how to learn the rules and how to break them. Critical essays,
eye-opening diagrams, helpful exercises, and dozens of examples and
illustrations show readers how to be inventive within systems that
inform and communicate. Featuring 32 pages of new content, the
third edition is revised and refined from cover to cover: More
fonts: old fonts, new fonts, weird fonts, libre fonts, Google
fonts, Adobe fonts, fonts from independent foundries, and fonts and
lettering by women and BIPOC designers Introductions to diverse
writing systems, contributed by expert typographers from around the
world Demonstrations of basic design principles, such as viÂsual
balance, Gestalt grouping, and responsive layout Current approaches
to typeface design, including Variable fonts and optical sizes Tips
for readability, legibility, and accessibility Stunning
reproductions from the Letterform Archive Thinking with Type is the
typography book for everyone: designers, writers, editors,
students, anyone who works with words on page or screen, and
enthusiasts of type and lettering. Readers will also love Ellen
Lupton's book Extra Bold: A Feminist, Inclusive, Anti-racist,
Nonbinary Field Guide for Graphic Designers.
An engaging introduction to the cutting-edge discipline of
experience design for students and practitioners in creative
fields, including architecture, product design, gaming, exhibition
design, and performance  What does it mean to design
experiences? Traditional design practices invite us to design
things, and to use those things to solve problems. But experience
is not a problem; it is life. Experience designers engage with
unpredictability and the unknown, partnering with their audiences
to generate possibility and relationality. Experience designers
create worlds, craft narratives that leave the page and enter
people’s lives, and structure transformation. Broadly
interdisciplinary and deeply human, experience design is a practice
that at once embraces new technologies and offers a balm for our
disconnected lives. Â In this playful, accessible, and
visually engaging book, Burickson lays out ten basic principles for
this emerging practice. Experience Design: A Participatory
Manifesto invites the reader to stop making things and, instead, to
craft the minutes and hours of human life. Rigorous and
philosophical, the book guides the reader through the processes of
empathic research; constructing worlds not just for fantasy fiction
but in schools, communities, homes; and mastering the tools
necessary to work coherently across disciplines to create new
experiences. Whether you are a maker of immersive theater, an
architect, a graphic designer, a community organizer, or just
someone hoping to give a better gift, this book offers a vision of
creating that is both new and as old as civilization.
Extra Bold is the inclusive, practical, and informative career
handbook for designers that we've all been waiting for. Written
collaboratively by a diverse team of authors, the book opens with
critical essays that rethink design principles and practices
through theories of feminism, racism, inclusion, and nonbinary
thinking. Extra Bold features interviews, essays, typefaces, and
projects from dozens of contributors with a variety of racial and
ethnic backgrounds, abilities, gender identities, and positions of
economic and social privilege. The book adds new voices to the
dominant design canon. Part textbook and part comic book, zine,
manifesto, survival guide, and self-help manual, Extra Bold is
filled with stories and ideas that don't show up in other career
books or design overviews. Both pragmatic and inquisitive, the book
explores power structures and how to navigate them. Interviews
showcase people at different stages of their careers, and
biographical sketches explore individuals marginalized by sexism,
racism, and ableism. Jennifer Tobias's original, handcrafted
illustrations bring warmth, happiness, humor, and narrative depth.
Extra Bold is the design career manual for everyone.
A playbook for creative thinking, created for contemporary students and practitioners working across the fields of graphic design, product design, service design and user experience.
Design is Storytelling is a guide to thinking and making created for contemporary students and practitioners working across the fields of graphic design, product design, service design, and user experience. By grounding narrative concepts in fresh, concrete examples and demonstrations, this compelling book provides designers with tools and insights for shaping behaviour and engaging users. Compact, relevant and richly illustrated, the book is written with a sense of humour and a respect for the reader’s time and intelligence. Design is Storytelling unpacks the elements of narrative into a fun and useful toolkit, bringing together principles from literary criticism, narratology, cognitive science, semiotics, phenomenology and critical theory to show how visual communication mobilizes instinctive biological processes as well as social norms and conventions. The book uses 250 illustrations to actively engage readers in the process of looking and understanding. This lively book shows how designers can use the principles of storytelling and visual thinking to create beautiful, surprising and effective outcomes. Although the book is full of practical advice for designers, it will also appeal to people more broadly involved in branding, marketing, business and communication.
The Bauhaus, the school of art and design founded in Germany in
1919 and shut down by the Nazis in 1933, brought together artists,
architects and designers--among them Anni and Josef Albers, Herbert
Bayer, Marcel Breuer, Lyonel Feininger, Walter Gropius, Johannes
Itten, Vasily Kandinsky, Paul Klee, Laszlo Moholy-Nagy, Lilly
Reich, Oskar Schlemmer, Gunta Stolzl--in an extraordinary
conversation on the nature of art in the industrial age. Aiming to
rethink the form of modern life, the Bauhaus became the site of a
dazzling array of experiments in the visual arts that have
profoundly shaped the world today. "Bauhaus 1919-1933: Workshops
for Modernity," published to accompany a major multimedia
exhibition, is The Museum of Modern Art's first comprehensive
treatment of the subject since its famous Bauhaus exhibition of
1938, and offers a new generational perspective on the twentieth
century's most influential experiment in artistic education.
Organized in collaboration with the three major Bauhaus collections
in Germany (the Bauhaus-Archiv Berlin, the Stiftung Bauhaus Dessau
and the Klassic Stiftung Weimar), "Bauhaus 1919-1933" examines the
extraordinarily broad spectrum of the school's products, including
industrial design, furniture, architecture, graphics, photography,
textiles, ceramics, theater and costume design, painting and
sculpture. Many of the objects discussed and illustrated here have
rarely if ever been seen or published outside Germany. Featuring
approximately 400 color plates, richly complemented by documentary
images, "Bauhaus 1919-1933" includes two overarching essays by the
exhibition's curators, Barry Bergdoll and Leah Dickerman, that
present new perspectives on the Bauhaus. Shorter essays by more
than 20 leading scholars apply contemporary viewpoints to 30 key
Bauhaus objects, and an illustrated narrative chronology provides a
dynamic glimpse of the Bauhaus' lived history.
"Thinking with Type is to typography what Stephen Hawking's A Brief
History of Time is to physics."-I Love Typography The best-selling
Thinking with Type in a revised and expanded second edition:
Thinking with Type is the definitive guide to using typography in
visual communication. Ellen Lupton provides clear and focused
guidance on how letters, words, and paragraphs should be aligned,
spaced, ordered, and shaped. The book covers all typography
essentials, from typefaces and type families, to kerning and
tracking, to using a grid. Visual examples show how to be inventive
within systems of typographic form, including what the rules are,
and how to break them. This revised edition includes forty-eight
pages of new content with the latest information on: * style sheets
for print and the web * the use of ornaments and captions * lining
and non-lining numerals * the use of small caps and enlarged
capitals * mixing typefaces * font formats and font licensing Plus,
new eye-opening demonstrations of basic typography design with
letters, helpful exercises, and dozens of additional illustrations.
Thinking with Type is the typography book for everyone: designers,
writers, editors, students, and anyone else who works with words.
If you love font and lettering books, Ellen Lupton's guide reveals
the way typefaces are constructed and how to use them most
effectively.
The Bauhaus, the legendary school in Dessau, Germany, transformed
architecture and design around the world. This book broke new
ground when first published in 1991 by introducing psychoanalysis,
geometry, early childhood education, and popular culture into the
standard political history of the Bauhaus. The ABC's of Triangle,
Square, Circle also introduced two young designers, Ellen Lupton
and J. Abbott Miller, whose multidisciplinary approach changed the
field of design writing and research. With a new preface by Lupton
and Miller, this collection of visually and intellectually
stimulating essays is a must-read for educators and students.
Creativity is more than an inborn talent. It is a hard-earned skill
that, like all skills, improves with practice. Graphic Design
Thinking explores a variety of techniques-from quick,
seat-of-the-pants approaches to more formal research methods-for
stimulating fresh thinking and solving design problems.
Brainstorming techniques are grouped around the three main phases
of the design process: defining problems, getting ideas and
creating form. Visual demonstrations and case studies show the
design processes and solutions at work.
Why design now? As issues of ecology and sustainable living
continue to gain in urgency and topicality, design has come to the
forefront of the arts as the discipline best equipped to meet
today's challenges. Designers around the world are rising to this
clarion call by creating products, buildings, landscapes, messages
and more that address important social and ecological problems. Why
Design Now? National Design Triennial accompanies the fourth
installation in Cooper-Hewitt, National Design Museum's acclaimed
National Design Triennial exhibition series. Designed by Michael
Bierut, a partner in the award-winning design firm Pentagram, Why
Design Now? is the first Triennial book to be truly international
in reach, with 134 designers and projects in more than 44
countries. With eight essays by four Cooper-Hewitt curators,
project profiles and more than 350 color illustrations, many of
which have never been published before, Why Design Now? offers a
glimpse into contemporary innovation, and an up-to-the-minute
survey of what progressive designers, engineers, entrepreneurs and
citizens are doing in diverse fields and at different scales. Many
of the featured works have influenced other designers by proposing
new methodologies or by pioneering new techniques; also included
are practical solutions already being implemented as well as
experimental ideas designed to inspire further research. Each of
the selected works--from a soil-powered table lamp to a
post-petroleum urban utopia--celebrates the transformative power of
design.
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Bauhaus Typography at 100 (Hardcover)
Ellen Lupton; Foreword by Rob Saunders; Introduction by Ellen Lupton
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R1,331
R1,094
Discovery Miles 10 940
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The long awaited follow-up to our all-time bestseller Thinking with
Type is here. Type on Screen is the definitive guide to using
classic typographic concepts of form and structure to make dynamic
compositions for screen-based applications. Covering a broad range
of technologies-from electronic publications and websites to videos
and mobile devices-this hands-on primer presents the latest
information available to help designers make critical creative
decisions, including how to choose typefaces for the screen, how to
style beautiful, functional text and navigation, how to apply
principles of animation to text and how to generate new forms and
experiences with code-based operations. Type on Screen is an
essential design tool for anyone seeking clear and focused guidance
about typography for the digital age.
Texas, 1872. With the Civil War over, exploration has resumed in
the territories to the west of the Mississippi, and the geologist
Stingley is looking to capitalize. Together with photographer Oscar
Forrest, who catalogues the terrain, and their young assistant,
Milton, Stingley strikes out into territory that might one day
support a new civilization. But this is no virgin land. As the
frontiersmen move west, it becomes clear that the expedition won't
go unchallenged. Stingley has led them into a hostile region: the
native Comanches' last bastion of resistance. In a spectacular
landscape, under the looming threat of attack, the boundaries
between two worlds dissolve. As social conventions disappear and
personal inhibitions go into retreat, an intimate relationship
develops between Oscar and Milton. The Smell of Starving Boys is an
intense Western about the clash of two worlds: one old, one new;
one defined by rationality and technology, the other by shamanism
and nature.
The medium of the poster is distinguished by displaying messages
combining images and text on a static, two-dimensional surface.
Designers have, however, always toyed with extending the plane by
adding a third dimension, whether spatial or temporal, in order to
fool the eye. Stop Motion examines the myriad creative approaches
to suggesting movement, recession into depth, dynamics, and rhythm.
Perspectival narrowing and plastically rendered motifs are among
the traditional stylistic means used in painterly and illustrative
posters. Borrowings from Op Art or psychedelic art perplex the eye.
In photographic posters, techniques such as blurring or time
exposure are used to cause an image to vibrate. But sophisticated
printing techniques can also broaden the possibilities of visual
expression. In contemporary posters, it is the strictly graphic
means of writing, abstract pictograms, or geometric forms that
stretch out nested spaces, through which the gaze wanders
restlessly. Stop Motion reveals that poster designers have in fact
traditionally sought to incorporate the aspect of movement.
Moreover, the works assembled in the publication show that-with the
exception of the current animated poster trend-the simulation of
movement and three dimensions is always the result of a conscious
design decision motivated by the respective content.
Applying the principles of human-centered design to real-world
health care challenges, from drug packaging to early detection of
breast cancer. This book makes a case for applying the principles
of design thinking to real-world health care challenges. As health
care systems around the globe struggle to expand access, improve
outcomes, and control costs, Health Design Thinking offers a
human-centered approach for designing health care products and
services, with examples and case studies that range from drug
packaging and exam rooms to internet-connected devices for early
detection of breast cancer. Written by leaders in the field-Bon Ku,
a physician and founder of the innovative Health Design Lab at
Sidney Kimmel Medical College, and Ellen Lupton, an award-winning
graphic designer and curator at Cooper Hewitt Smithsonian Design
Museum-the book outlines the fundamentals of design thinking and
highlights important products, prototypes, and research in health
design. Health design thinking uses play and experimentation rather
than a rigid methodology. It draws on interviews, observations,
diagrams, storytelling, physical models, and role playing; design
teams focus not on technology but on problems faced by patients and
clinicians. The book's diverse case studies show health design
thinking in action. These include the development of PillPack,
which frames prescription drug delivery in terms of user experience
design; a credit card-size device that allows patients to generate
their own electrocardiograms; and improved emergency room signage.
Drawings, photographs, storyboards, and other visualizations
accompany the case studies. Copublished with Cooper Hewitt,
Smithsonian Design Museum
Beauty celebrates design objects and practices that are exuberant,
ethereal, atmospheric, experiential, exceptional or sublime.
Objects of beauty provoke immediate reactions and demand judgment -
asking us to redefine what is lovely or grotesque, formed or
malformed, virtuous or subversive. They exalt experience as a
living, unfolding exchange between people and things. Beauty
honours the voices of designers from 26 countries around the world
by conducting original interviews about their works and processes -
showing that aesthetic innovation can drive change, whether
materially, structurally or ethically. Beauty is an object to be
touched, smelled and savoured. Each of the book's seven sections is
printed on a luxurious Japanese matte paper with its own fifth
accent colour. A smaller signature of pages - printed on its own
creamy pink paper at the centre of the book - is called the heart.
It contains front and back matter and the responses from designers
to the questions: What comes to mind when you hear the word beauty?
What is the most beautiful time of day? What is the most beautiful
place you've visited? The authors/edited selected the designers for
the book and exhibition with a group of international curatorial
advisors: Adelia Borges (Brazil), Claire Catterall (England), Kenya
Hara (Japan), Mugendi M'Rithaa (South Africa), Sarah Scaturro
(United States), Annemartine van Kesteren (Netherlands) and Suvi
Saloniemi (Finland).
Ellen Lupton and Jennifer Cole Phillips's celebrated introduction to graphic design, available in a revised and updated edition.
Graphic Design: The New Basics explains the key concepts of visual language that inform any work of design. A foundational graphic design book for students, Lupton and Phillips explore the formal elements of design through visual demonstrations and concise commentary. From logos to letterhead to complex website design, this is a graphic design book for everyone, no matter your design project or focus.
Topics include:
- Color
- Texture
- Rhythm and balance
- Hierarchy
- Layers
- Grids
- Visualizing data
- Typography
- Modes of representation
- Gestalt principles
Sixteen new pages of student and professional work covering such topics as working with grids and designing with color make this a course adoption favorite in any graphic design program and graphic design school. Graphic Design: The New Basics is an invaluable introduction to the field of graphic design from two accomplished designers and design educators.
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